No-one sells more projectors than Epson. Why? Because Epson’s projectors have an equally high white and colour light output (CLO), bringing content to life thanks to clear, vivid images, even in brightly-lit rooms.
We set out to capture this in our promo for the campaign website and social media, conveying Epson’s incredible True Colours projector performance by integrating live filming with brightly coloured art-led animation.
In a comparative test, 99% of people chose Epson as having the most vivid colours, and 8 out of 10 people said that they would choose to watch their favourite film on an Epson projector.